Sales Leadership, Advisory & Coaching

I help companies sell and people get ahead

Over a decade inside the fastest-growing SaaS companies—as a founding IC, manager, and director. Now I advise founders on GTM, lead sales for growing teams, and coach professionals on career moves and negotiation.

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Services

How I Can Help

Whether you're a founder building your first sales team, a company that needs senior sales leadership, or a professional navigating your next career move—I've been where you are.

For Founders & Companies
01

Go-to-Market Strategy

Stop guessing who to sell to and how to reach them. I help you define your ICP, build your outbound motion, and create a repeatable sales process from first principles.

  • ICP development & segmentation
  • Landing your first customers & paid pilots
  • Outbound strategy & sequencing
  • Sales process design
  • Positioning & messaging
02

Your First Sales Hire

This hire will make or break your early revenue. I help you define exactly who you need, find them, and close them—before you waste six months on the wrong person.

  • Role scoping (AE vs. SDR vs. hybrid)
  • Where to source for your stage
  • Interview process & scorecards
  • Comp structure & offer strategy
03

Fractional Sales Leadership

You need a sales leader but aren't ready for a full-time VP. I embed with your team to build pipeline, close deals, and stand up the processes that scale.

  • Pipeline building & deal execution
  • Sales team coaching & management
  • CRM setup & sales infrastructure
  • Forecasting & reporting
  • Pricing & packaging strategy
Retainer-based Inquire →
For Professionals
04

Career Coaching & Negotiation

You're good at what you do—but leaving money and leverage on the table. I help professionals land the right roles and negotiate offers that reflect their actual value.

  • Job search strategy & positioning
  • Interview prep & storytelling
  • Offer negotiation (comp, equity, title, leveling)
  • Career transitions into tech & SaaS
  • Promotion & raise negotiation
$200/hr Single session
$800 5-session package
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About

Why People Work With Me

Founding AE at Notion. Director at EliseAI. Sales leader at Shopify. I've been the first hire and the person rebuilding a $200M org.

I advise founders on GTM and sales hiring, lead sales for growing companies as a fractional leader, and coach professionals on career moves, job searches, and negotiation. Every engagement I've had started with someone who was figuring it out alone—I help them move faster and with more confidence.

LinkedIn
Notion
EliseAI
Shopify
Alex Memmi
Advisory

Currently Working With

Valley

Outbound automation platform

Rachel Simone

Interior design project management software

Let's Work Together

Whether you're building a sales team, looking for your next role, or negotiating an offer—let's talk about how I can help.

Book a 30-Minute Call Connect on LinkedIn